CLIENT: Greenfields of Geneva, Geneva, IL
PROJECT: ‘Moments’ Campaign for Community Opening
APPROACH: We introduced Greenfields then evolved the brand after the community opened, staying true to our voice across print, direct mail, broadcast television, collaterals and website.
Creative Direction and Copywriting: Kris Grazier
Copywriting: Andee Weinfurt
Art Direction: Lindsey Riechers